Twitter and why it is not stupid
So, here is the thing...communications is about sharing. We humans are “wired” to communicate. I read once (albeit about 10 years ago) that about 67% of what people talk about on mobile handsets is what they call “gossip.” Call it what you want; gossip is communicating and everyone participates in it. Hear me out. Take “THE media”, the big, scary media, they communicate to us inane things that we really don’t care about but yet they do such a good job of imbedding us with it via the many outlets that even people like me, totally devoid of any interest whatsoever in Tiger Woods and much less Golf, have me talking and writing about it. So there, gossip IS communications. So, back to Twitter; Twitter is about a new way to communicate and document. It is a new way to share with the World and a new tool for us to use judiciously. At first I was not seeing the value of Twitter but then I immersed myself in its potential and discovered that it was up to us – the human race - to use it in away...