Innovation: The Who's Where's and How's

1 minute read. Note: This is the first of a series of articles on how to be a better entrepreneur, product developer and – well – human. I base these learnings on decades of work innovating across cultures while imbedding a fascination with neuroscience findings. I am also in the process of writing a book based on the above and these are snippets of some of the content that will in it. If you are so inclined and have the time, please do let me know if you like the style and “voice” and content. Are you a futurist? Well, you can be. It turns out that developing our empathy and aesthetic sensibilities muscles leads to growing our ability to see interconnections in human systems and capturing developing trends before others.  As entrepreneurs and product developers we must develop this skill. If we can’t sense the future and adapt how you do things, our businesses will suffer. Or even die. Just think of the graveyard of brands that were bad at this: Border Books, Kodak, Blockbuster,