Digital: Disrupts absolutely & creates resolutelty.

Immersion and hyper-learning new concepts, ideas, business models absolutely leads to new ways of thinking that with time mature into new ways of seeing.
One aspect of Innovation is developing a quick sense of how things will change purely from observing how people adopt and use technology. From there one can play "what if" scenarios and of course try to capture as many different scenarios as possible.
I have been on record saying that the digital revolution will impact everyone and everything. But sometimes one has a hard time conceptualizing the exact "hows" even after extensive scenario development.
Here is one that I just read about and that basically blew me away. Of course, I never developed deep scenarios in this particular industry, but nevertheless, I was stunned by the finding.
It turns out that digital natives are very comfortable with having friendships online; their sense of having to see, feel and be present in three dimensional space is not necessary to maintain friendships. It appears that cyber-based exchanges suffice for many of them. The impacts of this shift on the Internet, telecoms, mobile networks is well known. The impacts on education are known as well and the impacts on the workplace- well...that is been felt as we speak. What I did not anticipate was the impact on the car culture (broader than just automotive industry). It turns out that digital natives do not seem to have the affinity for this culture as past cultures did. There is obvious positives to this: less driving, less oil consumption, less cars being bought, more walking, more public transit, less eating out?
Here is - yet again- a colossal shift coming on how we will organize ourselves in the future and every sector needs to prepare for it.
Like I said: Digital disrupts absolutely and creates resolutely.

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